One such nudge, which revolves around the type of bread that is commonly sold in Dutch shops, is particularly cute.
"Cyclists can’t carry six bags of groceries; (so) bulk buying is almost non-existent. Instead of shopping for a week, people stop at the market daily. So the need for processed loaves that will last for days is gone."
Several such routine lifestyle decisions have contributed to a much greater accpetance of bicycles than in the US. The article also points to the deep-seated cultural socialization that European city residents have undergone which is reflected in internalization of bicycles into their regular daily routines.
"In Holland, public buses aren’t considered last-resort forms of transportation. And cycling isn’t seen as eco-friendly exercise; it’s a way to get around. CEO’s cycle to work, and kids cycle to school... Manhattan’s bike lanes seem to be used more for recreation than transport."